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WEEKLY NEWSLETTER
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March 2009
A-list Strategies on a B-List Budget
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Sunday, March 1, 2009

Keep Your Firm on the A-List

SBTV.com To be an A-list celeb in Hollywood, it’s all about the number of magazine covers you score, talk show buzz you generate, and paparazzi documenting every move. In small business, it’s about your customers sharing the love for your enterprise and recommending your firm to others. It is about positioning your enterprise as an industry leader and getting the spotlight of media for your products and services. It is about finding and retaining top talent for your staff to keep growing your firm. Small businesses have been described as “superstars” of the U.S. economy and your SBTV.com newsletter this week offers A-List strategies on a B-List budget to keep your firm’s star power bright.

Smart Ways to Get Your Message Out

 * Send the Right Message to the Media

 * Put Your Firm on the Big Screen

 * Go Old School with a Postcard Campaign

 * The Right Image for Success

Add a Social Media Expert to Your Business Entourage

SBTV.com Social media can give you instant exposure to the masses to move your enterprise to the top of the “A” list! SBTV.com has partnered with social media expert Jim Durbin to make available a selection of CD’s that show specifically how to use social media tools to build and maintain a network of prospects and lead referrals. Expand your reach and save money by tapping social media.   Read More

Referrals to Boost Business

A new entrepreneurial approach to stimulating the economy is underway. This is 'Make a Referral Week', an effort to get small business owners to stimulate the economy one referral at a time. The goal is to generate 1,000 referred leads to 1,000 deserving businesses. The week long virtual event also features education sessions focused on helping small business owners how to tap the power of referral marketing. SBTV.com Featured Advisor John Jantsch, known as ‘The Duct Tape Marketer’ is the force behind the new small business stimulus effort and highlighted the business boost of referrals in a video interview now playing on SBTV.com. Bob Burg, author of Endless Referrals, is involved and talked with SBTV.com about the power of referrals. You can make your referral pledge today at Make Your Referral Week Pledge   Read More

A-List Fabulous Females to Celebrate

SBTV.com March is International Women’s Month and today, March 8, 2009, is International Women’s Day. Women in business are an essential part of the nation’s small business picture and in fact, may be faring the economic turmoil better! A new survey of National Association of Women Business Owners® members reveals while women entrepreneurs are facing the same economic difficulties as other businesses, more than half say they have no plans to reduce employment and nearly 25 percent say they actually plan to add jobs this year. SBTV.com CEO Susan Wilson Solovic works tirelessly as a mentor and role model for women in business. SBTV.com has an entire channel of content dedicated to the success of women in business! Some amazing women are a part of SBTV.com; including Lillian Vernon, Gloria Steinem, Alexis Herman, Alyssa Milano, Margaret McEntire, and Nely Galan. Join these fabulous women in business today on SBTV.com    Read More

Go Green to Save Green

 * Reduce, Recycle, Reuse for Small Business

 * Save Some Green by Recycling Your Machine

 * An Energy Source for the Future?

SBTV.com Recognized for Outstanding Small Business Coverage

SBTV.com SBTV.com is the winner for the SBA’s Region 7 Small Business Journalist of the Year Award. SBTV.com is one of ten finalists for the national SBA small business journalist award. “It is rewarding to be recognized for our service to small business owners and the growth of entrepreneurship,” said SBTV.com CEO Susan Wilson Solovic.    Read More

Your Healthy Business Playing on SBTV.com

Great ways to keep your enterprise’s life lines strong are a part of a new ‘Your Healthy Business’ program now available for viewing on SBTV.com. Could direct marketing be what your business needs to boost sales? Meet two entrepreneurs who broke the million dollar sales mark in the first year using direct marketing in the newest episode of ‘Your Healthy Business’, "DELIVERED" by FedEx.    Read More

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Twiddle-Dee, Twiddle-Dumb – is Social Media Causing You to Succumb?

I admit it. I am really into the whole social media thing. I rationalize my interest as purely business related. However, while I use various network for business, I also enjoy keeping up with friends and family. I’ve connected with people I haven’t seen or heard from in years. Social media sites can be a huge time grabber - particularly Twitter. It’s easy to get sucked in and before you know it an hour or more has passed. Personally, I like to check in at night and some evenings I almost have to force myself to turn it off and go to bed.   Read More

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March Issues
Turning Obstacles into Opportunities
March 2009 issue 5
Spring is in the Air
March 2009 issue 4
Making Opportunity Matter
March 2009 issue 3
A-list Strategies on a B-List Budget
March 2009 issue 2
Tap the Genius in Your Firm
March 2009 issue 1
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